Mahindra & Mahindra’s Farm Equipment Sector (FES), a part of the U.S. $6.3 billion Mahindra Group, maintained its leadership position in the tractor industry in October 2009.

Domestic sales for the month of October 2009 stand at 17796 units, as compared to 14800 units for the same period last year, an increase of 20%. Combined September – October festive sales (domestic + exports) registered a record 36% growth at 35758 units, as compared to 26333 units for the same period last year.

This year the festival sales for Mahindra tractors have been excellent. As a result of the combined effects of the government’s 57% increase in rural credit disbursements, better MSPs following a good agri production year in F-2009 as well as the stimulus inputs provided to boost the rural economy in the form of projects under Bharat Nirman, NREGS etc., there has been a substantial increase in liquidity in rural markets. The spread of festivals and auspicious days over these 2 months have also extended the beneficial results in sales for the industry.

Total tractor sales (domestic + exports) for October 2009 stand at 18772 units, as compared to 15465 units for the same period last year, an increase of 21%.

YTD domestic sales registered a 42% increase at 98407 units, as against 69343 units for the same period last year. The company’s YTD sales (domestic + exports) registered a 38% increase at 102639 units, as compared to 74358 units for the same period last year.


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